Welcome to Summit Small Business

You started your own business because you’re really good at what you do. That’s the way it should be. Today’s intensely competitive marketplace does not reward mediocrity.

But it’s not enough. Unless you know how to run a small business, you’ll work harder, longer for less money than you ever would for someone else. Does that describe you?

We specialize in helping talented people like yourself master the business-side of their business so their firm can achieve its full potential. This is what we’re good at and we’d love to help you.

Dec22

Do One Thing. Do It Well. Repeat.

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The sun is a powerful source of energy with billions of kilowatts pouring from it each hour. Every day we enjoy its light; and when the light’s too bright, we shade it with a hat and some sunglasses.

A laser, by contrast to the sun, is a weak source or energy, only a few watts. Yet lasers have been used to drill holes in diamonds and cut dangerous cancer cells.

The difference? Focus. When laser light is channeled in a concentrated stream, it’s potent and powerful.

What does this mean for small business?

Most small businesses try to do too much. They do one thing for one customer one week, another thing for another customer the next, never specializing with one kind of customer or one kind of service.

Small businesses do this under the grave misconception that this what they need to do to survive. It does just the opposite. It diffuses their energy, their light if you will, requiring nothing more than a hat to ignore them.

“The primary reason for a small company’s failure is trying to do to many different things at once. If you do one thing, and do it well, you can build a reputation that almost guarantees success in the long run,” marketing guru, Al Ries, states in his book entitled simply, Focus.

What’s your one thing? Find it. Focus all your energy on it. Repeat.

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  • Block 15, Hoot Suite, and email ... a great way to end the day. Mar 11, 04:57 PM
  • RT @theKbuzz: Twitter is powerful and @ConanOBrien proves it! Hysterical Twitter story http://ping.fm/O6T0A Mar 11, 12:26 PM
  • RT @theKbuzz: #Twitter is powerful and @ConanOBrien proves it! Hysterical Twitter story http://thk.bz/8K Mar 11, 12:21 PM
  • I have an insurance agent colleague looking for a good business leads group in the Parkrose area of Portland. Any ideas? Mar 11, 12:01 PM
  • dmmattriopelle Thanks, Matt, for the kind words! Still open to meeting with you and discussing social media consulting packages. Mar 11, 10:39 AM
  • My blog post on social media and saying sorry got picked up and published by Social Small Biz. Check it out: http://bit.ly/9Q5MpL Mar 11, 06:57 AM